Source: X (Pudgy Penguins)Connecting Digital and Real-Life Experiences
Each toy comes with a unique birth certificate, complete with a QR code that introduces buyers to Pudgy World—enhancing the bridge from physical purchase to digital engagement.
The brand’s inventive business model directly rewards NFT holders, bestowing upon them a 5% royalty from the net revenues generated by the toy sales, offering a pioneering incentive structure.
According to CoinGecko, the base price for a Pudgy Penguin NFT has risen to $36,900 (12.40 ETH), marking a 9.5% increase over the past 24 hours following its expansion into Target stores.
As Pudgy Penguins continues to broaden its influence, it’s becoming a leading example of the growing ‘Consumer Crypto’ buzz.
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